10 Mistakes to Sidestep in Your Explainer Animation Journey

10 Mistakes to Sidestep in Your Explainer Animation Journey

The whiteboard video recipe is a complex one, when done right it can turn our messages and stories into highly engaging, entertaining and memorable animations. We’ve put together a list of ten whiteboard video mistakes and creation tips to keep in mind as you create your whiteboard video.

The Psychology Behind Effective Explainer Animations: How to Engage Your Audience

The Psychology Behind Effective Explainer Animations: How to Engage Your Audience

What psychological principles make explainer videos so effective in engaging audiences? Let's delve into the psychology behind effective explainer animations and understand how they captivate, persuade, and leave a lasting impact on viewers.

9 Creative Ways to Use Explainer Animations in Your Marketing Strategy

9 Creative Ways to Use Explainer Animations in Your Marketing Strategy

Explainer videos and engaging whiteboard animations, have emerged as powerful tools to convey complex messages with simplicity and creativity. Here, we explore nine innovative ways to integrate explainer animations into your marketing strategy, enhancing your brand's visibility, engagement, and conversion rates. 

7 Innovative Internal Comms Ideas: Boosting Workplace Connectivity and Collaboration

7 Innovative Internal Comms Ideas: Boosting Workplace Connectivity and Collaboration

In the modern workplace, where attention spans are short, and information overload is common, utilizing innovative internal communication strategies is crucial. This article explores creative internal comms ideas, focusing on the power of animated explainer videos and whiteboard animations.

5 Whiteboard Animation Trends You Need To Know

5 Whiteboard Animation Trends You Need To Know

As technology advances and creative techniques evolve, several exciting trends have emerged in the realm of whiteboard animation. In this article, we will explore five whiteboard animation trends that you need to know to stay ahead in the ever-changing landscape of visual storytelling. 

Unlocking the Power of Animated Explainer Video Services: 11 Important Benefits

Unlocking the Power of Animated Explainer Video Services: 11 Important Benefits

Animated explainer video services have emerged as a powerful solution to capture attention, simplify complex ideas, and leave a lasting impact on viewers. In this article, we’ll explore the significant benefits of leveraging animated explainer video services, highlighting how they can unlock the full potential of your marketing strategy. 

Unveiling the Magic: What Is a Whiteboard Video in Business?

Unveiling the Magic: What Is a Whiteboard Video in Business?

In the digital age, businesses are continually exploring innovative ways to capture the attention of their audience and effectively convey their messages. One such captivating tool that has gained popularity is the whiteboard video.

Unveiling the Power of Explainer Videos: A Guide to Different Types, Including Whiteboard Animation

Unveiling the Power of Explainer Videos: A Guide to Different Types, Including Whiteboard Animation

From whiteboard animation to motion graphics and beyond, there are various types of explainer videos that cater to different communication needs.

The Different Types of Whiteboard Animation

The Different Types of Whiteboard Animation

There are six major styles of whiteboard animation, and that’s before you factor in the creative freedom of whiteboard videos and the way they can be tailored precisely to your needs.

4 Ways Explainer Videos Upgrade Your Corporate Comms

4 Ways Explainer Videos Upgrade Your Corporate Comms

It’s important to get your corporate communication right. Whatever your message, there is one marketing tool you can’t afford to miss - explainer videos. 

How Do You Reversion Your Whiteboard Explainer Video And Keep It Up To Date?

How Do You Reversion Your Whiteboard Explainer Video And Keep It Up To Date?

In this blog, we’ll look at the reversioning process and reasons you might want to reversion your whiteboard explainer video.  

The Whiteboard Animation Process: Taking Your Message From Idea to Explainer Video

The Whiteboard Animation Process: Taking Your Message From Idea to Explainer Video

We’re here to help you navigate the whiteboard animation production process and in this blog, we’ll take you through the steps. 

What Is Visual Thinking?

What Is Visual Thinking?

Visual thinking is at the heart of whiteboard animation. It helps us to make information engaging, entertaining and memorable - but how does it work?

How Does Whiteboard Animation Balance Engagement And Accuracy?

How Does Whiteboard Animation Balance Engagement And Accuracy?

When it’s done well, this combination allows whiteboard animation to explain complex ideas in an engaging and accessible way, expanding their reach and impact!

Does Whiteboard Animation Live Up To The Hype?

Does Whiteboard Animation Live Up To The Hype?

Whiteboard animation has been around for a long time and promises a lot. Can it really capture the full essence of you and your message? Will it engage viewers in what you have to say and create a good ROI? Are whiteboard animations still effective?

2022: We Are Cognitive's Year In Review

2022: We Are Cognitive's Year In Review

It’s a very exciting time at We Are Cognitive and next year promises to hold even more whiteboard animations, surprises, innovations, and great visual storytelling for our clients. We want to thank the We Are Cognitive team and every client we have worked with this year for making 2022 a great adventure. See you in 2023! 

Pitch Your Vision & Explain Complex Concepts With Whiteboard Animation

Pitch Your Vision & Explain Complex Concepts With Whiteboard Animation

From pitching the big picture to making a complex idea feel accessible, you need a communication tool that can engage, inform and inspire. This is where whiteboard animation comes in. By combining a script and voiceover with illustration and animation, you can share your vision and make ideas relatable.  

Increase Your Research Impact And REF Score With Whiteboard Animation

Increase Your Research Impact And REF Score With Whiteboard Animation

When it comes to creating change with your research, the higher your REF score, the better. Whiteboard animation can help you explain and share your findings in a way that explains them, taking them far and wide.

Whiteboard Animation - Your Alternative To Boring PowerPoint Presentations

Whiteboard Animation - Your Alternative To Boring PowerPoint Presentations

When it comes to presentations, there is a better way. Whiteboard animation engages, entertains and informs your audience without feeling overwhelming or dry. Whiteboard animation makes the ideal powerpoint alternative.

Why Whiteboard Animations Make The Best Book Trailers

Why Whiteboard Animations Make The Best Book Trailers

The best book trailers offer authors and publishers the chance to communicate their personality and engage potential readers in the core ideas of a book. Nothing does this better than whiteboard animation.