The Cognitive Blog — Cognitive

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Whiteboard Animations by Cognitive, Staff Favourites Part 1

Whiteboard Animations by Cognitive, Staff Favourites Part 1

It’s hard to work on so many whiteboard animations and not develop a few personal favourites. We put some of our team on the spot to get theirs.

260 Years of History in 11 Metres

260 Years of History in 11 Metres

Condensing more than 260 years of history into one mural is no mean feat. In this post Cognitive founder and mural artist Andrew Park talks about the experience of creating it and the events he and RSA Historian Anton Howes have held.

Sketchnote Diaries: Visual Thinking Superchargers

Sketchnote Diaries: Visual Thinking Superchargers

To keep our team at the height of their visual thinking and storytelling abilities, we asked them to keep sketchnote diaries. These are an amazing way to practice the highly crafted elements that go into our whiteboard animations.

Visualising and explaining Prof. Stephen Hawking's Supertranslations theory

Visualising and explaining Prof. Stephen Hawking's Supertranslations theory

Black Holes might not seem to be visually engaging at the outset. Ultimately there’s not a lot to work with when you think of a hole that swallows light so nothing can be seen. But for Cognitive this is exactly the sort of challenge we love. Hear from Andrew Park about how he and the team visually translated Prof Hawking’s final Black Hole theory of Supertranslations.

Talk to the Hand - Andrew Park on RSA Animates

Talk to the Hand - Andrew Park on RSA Animates

Originally published by the RSA in 2015, Andrew Park muses on his creation of the RSAnimates style and the invention of whiteboard animation. ‘When one returns to something there is a tendency to look back over what went before - to assess where you have come from in order to move forward.’

Creating appealing characters – Simplify and exaggerate!

Creating appealing characters – Simplify and exaggerate!

A lot of the time, we use characters to help aid with our storytelling which is why, as an Illustrator, I often study figures in real life.

Stages of Samatha - Visualisation and Metaphor

Stages of Samatha - Visualisation and Metaphor

It is interesting to see how the fundamental tools we use everyday at Cognitive, such as mapping out a story arc or using a metaphor to simplify and explain a complex idea, can be used in the pursuit of mental and spiritual improvement.

Capturing the essence of someone

Capturing the essence of someone

In a lot of our Cognitive films, we are required to draw a public figure within the animation, whether it be a celebrity or a company employee. In this blog one of our brilliant illustrators takes us through the steps to creating an uncanny portrait.